Z. Christopher  Mercer

Z. Christopher Mercer

Z. Christopher Mercer is the founder and chief executive officer of Mercer Capital, a national business valuation and financial advisory firm.

Mr. Mercer has extensive experience in litigation engagements including statutory fair value cases, divorce, and numerous other matters where valuation issues are in question including buy-sell agreement disputes. He also enjoys working with business owners to address ownership transition issues having successfully transitioned ownership and leadership in Mercer Capital in the mid-2000s.

Mr. Mercer is a prolific author on valuation-related topics and a frequent speaker on business valuation and succession planning issues for national professional associations and other business and professional groups.

He is a Fellow of the American Society of Appraisers (FASA) and holds the CFA designation from the CFA Institute, as well as the ABAR designation (Accredited in Business Appraisal Review) from NACVA. He is a former member of the International Valuation Standards Council, the former chairperson of the ASA’s Standards Sub-Committee, and a former member of the ASA’s Business Valuation Committee.